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Want to learn more? Workbooks Available
Cassette tapes and
books are available if requested in Volume (25 units only) Call for
details.
BUSINESS BASICS
FOR ENTREPRENEURS
Essential
Elements for Start-up and Growth
From the 7 most important words in the English language to the 7
most important people who will increase your ABILITY to succeed, you
will gain important insights into the fundamentals.
CONNECTING WITH CONFIDENCE
Making the most of each networking opportunity
Prepare and deliver an effective 90 second commercial for
your business; learn the difference between suspects, prospects, and
strategic alliances; join and exit conversations confidently;
acquire strategies for making good connections….and more
CREATING
STRATEGIC ALLIANCES
Turning Business Cards into “Golden” Referrals
A six step process focusing on your follow-up and stressing the
importance of finding people with the same audience you serve rather
than on looking for clients when at “networking” functions.
WRITING
EFFECTIVE BUSINESS PLANS
Generating Your Game Plan for Success
Learn the 7 Key Components of effective business plans; review the 5
Ways to Structure Your Business. Understand the impact of the 8 “Cs”
of credit used to evaluate plan proposals and the 4 Financial
Overviews required by lenders and investors.
TARGET
MARKETING
The ART of Finding Qualified Prospects and Delivering your Message
Finding Qualified Prospects
Would you like to learn how to evaluate active and passive marketing
options more effectively? You can learn…
• The difference between suspects and prospects
• the AIDA concept for marketing materials
• SIC codes and how to use them to identify niche markets
• how to create an “appointment” profile
• how to evaluate and best use list companies
• how to use a “T” approach to prospecting
SUCCESSFUL SELLING
Identifying Problems and Offering solutions
Solving Problems with P…E…P…
Handle the sales process more effectively by learning how to…
• use the 7 most powerful words in the English language
• the 6 steps in the sales process
• prepare for a sales call
• use reverse psychology selling techniques
• a sales presentation (materials) more effectively
THE SECRET
TO CLOSING THE SALE
Ask 3 Times
Did you know that only 17% of people who say “yes” do so the first
time they are asked? Yet when asked 3 times by overcoming
objections, 78% of the prospects who ever will say yes do so. Did
you know that according to statistics, more than 50% of sales are
lost because the salesperson didn’t effectively ask for the order?
Would you like to learn the magic closing formula? Have you ever
walked away from a sales appointment wondering why they “needed to
think it over”?
• to negotiate more skillfully
• to gain concurrence by using “tie-downs”
• how to overcome objections confidently
CUSTOMER SERVICE
The ART of Exceeding Expectations
If you want to build a thriving business, a commitment to the
highest quality customer service is the backbone to achieving your
goals. Translating good intentions into referrals only happens when
your organization has a focused plan to put the customer first.
WEB SITES AND E-COMMERCE
Going Global
Would you like to learn the most important elements for a successful
website and how to make e-Commerce profitable for your business?
• Search engines
• Developing a database using pop-ups and auto-responders
• Animation … flash technology
• Generating traffic to your site
PROBLEM-SOLVING
The ART of growing your business
Practical information about running your business – proven ideas
that produce results. From business plans to picking advisors…from
negotiating contracts to creating strategic alliances, get a fresh
perspective for managing your business in 2006 and beyond.
BUILDING BLOCKS TO EFFECTIVE COMMUNICATION
From Parts of Speech to Proofreading
Designed for business people wanting to improve their speaking and
writing skills, this workshop offers a strong foundation
THE “3 C’s” OF CONTEMPORARY WRITING
Being Clear, Concise, and Conversational
From business letters and memos to the “netiquette” for e-mail,
people attending this workshop will gain a better understanding of
writing styles and will be given an overview of proofreading for
such common challenges as subject/verb agreement and dangling
modifiers.
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